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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20260416T210000Z
DTEND:20260417T000000Z
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SUMMARY:AprilFest 2026
DESCRIPTION:is now\n\n\n\nThe heavy snow on the Common made it impossible to hold Winterfest in March but now we are back on track!\n\n\n\nJoin us on\n\nThursday\, April 16th from 5 - 8 PM\n\nin Reading Square for this outdoor festival.\n\n\n\n\n\n\n\n\n\n\nSponsorship reservations now being accepted\n\nBOOTH RESERVATIONS NOW CLOSED\n \n\nWhat is Winterfest AprilFest?\n\n \n\nN\n\nWinterFest is our outdoor celebration of downtown Reading. Established in 2022\, it was created by the Chamber to bring the community together in a family-friendly environment as the coldest days of winter start to fade.\n\n\n\nThis year those cold\, snowy days deposited two feet of snow on the Common for the original date. There wasn't enough room to fit all the booths or hundreds of attendees. With the cooperation of the town and our booth vendors\, we were able to reschedule to April - hence the new name.\n\n\n\nThis is a free event\, with activities paid for by local sponsors and local business vendor booth registrations.\n\n \n\nThere will be fire tables and s'mores\, music\, local food\, beer and wine vendors\, ice sculptures\, and more. Stroll the downtown\, pop into stores and restaurants\, and make memories.\n\n \n\nGet Seen by Your Local Customers\n\n \n\nSponsoring at AprilFest demonstrates your commitment to the local community. Some sponsorships include the opportunity to have your own booth to share information and speak directly to new and potential customers.\n \n\nSponsors must register by April 6\n\nto be included in press release.\n\n\n\nVendor Booths: \n\n\n Opportunity to have a vendor booth at the event and hand out branded items/giveaways\n Members - $150\n Non-Members - $200\n Non-profit - $75\n Registrations refundable until March 20 less a $25 processing charge. No refunds after that date.\n\n Food and beverage booths (completed permitting with the Town of Reading required) CURRENTLY AT CAPACITY\n\n\n Food and non-alcoholic beverages - $50\n Beer & wine vendors - $125\n Registrations refundable until March 20 less a $25 processing charge. No refunds after that date.\n\n\nSignature Sponsor $2\,000: SOLD OUT\n\n\n Logo exclusive on printed promotional signage and social media promotions\n Custom ice sculpture of your logo (or other mutually agreed upon seasonal design) to be created and lit downtown on April 16th\n Opportunity to have a vendor booth at the event and hand out branded items/giveaways\n Banner to be hung prominently on the common on April 16th\n Logo prominent on event website and your business will be acknowledged in event media and press release\n Complementary booth at North Reading Town Day (September 2026) and the Reading Fall Beer Garden (October 2026). $300-$400 value\n\n\nCustom Ice Sculpture with your logo: $1\,750\n\n\n Custom ice sculpture of your logo (or other mutually agreed upon seasonal design) to be created and lit downtown on April 16th\n Opportunity to have a vendor booth at the event and hand out branded items/giveaways\n Banner to be hung prominently on the common on March 5th\n Inclusion on event website\, media and press release\n\n\nBeer Garden Wristband Sponsor: $1\,000: SOLD OUT\n\n\n Your name printed on the wristbands required for Beer Garden purchases\n Your banner hung by the beer garden at the event (space limited to five banners)\, and inclusion on Chamber 3 x 6 Sponsor banner\n Inclusion on event website\, media and press release\n\n\nBlizzard Sponsor: $1\,000 (Limit 2): SOLD OUT\n\n\n Opportunity to have a vendor booth at the event and hand out branded items/giveaways\n Your 3 x 4 banner will be hung on the common\n Inclusion on event website\, media and press release\n An additional visibility Yankee swap table & Yankee swap gifts (5 gifts-$200 value) provided by the Chamber on your behalf\n\n\nSnow Squall Yankee Swap Sponsor: $750 (Limit 2) SOLD OUT \n\n\n Opportunity to have a vendor booth at the event and hand out branded items/giveaways\n Inclusion on event website\, media and press release\n An additional visibility Yankee swap table & Yankee swap gifts (3 gifts-$125 value) provided by the Chamber on your behalf\n\n\n\nIce Sculpture Sponsor: $500\n\n\n Signage on the common adjacent to Ice Sculpture\n Inclusion on event website\, media and press release\n $100 restaurant gift card from one of our Chamber members (not included for annual sponsors)\n Included for Annual Partnership Sponsors at the Platinum\, Diamond and Gold levels\n\n\n\nS'mores Sponsor: $350\n\n\n Signage on the common adjacent to smores fixings\n Inclusion on event website\, media and press release\n Included for Annual Partnership Sponsors at the Silver level\n\n\nSnow Flurry: $150 Friend of Winterfest\n\n\n Custom sign on the common\n\n\n\n\nRegister for all sponsorships online by clicking on the "Register"\n\nbutton on the right or email Jamie Bradley at\n\nJamie@rnrchamber.com or call 978-664-5060.\n\n\n\n This a rain or shine event. \n\n\n\n \n\n\nSPECIAL THANKS TO\n\nOUR ANNUAL SPONSORS\n\nWHO MAKE THESE EVENTS POSSIBLE\n\n \n\n\n Annual Platinum Sponsors \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n Annual Diamond Sponsors \n\n\n\n\n\n\n\n\n\n\n\n \n\n\n\n\n\n\n\n\n\n\n\n Annual Gold Sponsors
X-ALT-DESC;FMTTYPE=text/html:\n
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\nis now
\n
\nThe heavy snow on the Common made it impossible to hold Winterfest in March but now we are back on track!
\n\n
\nJoin us on
\nThursday\, April 16th from 5 - 8 PM
\nin Reading Square for this outdoor festival.
\n\n
\n
\n
\n
\nSponsorship reservations now being accepted
\nBOOTH RESERVATIONS NOW CLOSED
\n \;\n\nWhat is \;Winterfest \;AprilFest?
\n\n \;
\n\nN
\n\nWinterFest is our outdoor celebration of downtown Reading. Established in 2022\, it was created by the Chamber to bring the community together in a family-friendly environment as the coldest days of winter start to fade.
\n
\nThis year those cold\, snowy days deposited two feet of snow on the Common for the original date. There wasn'\;t enough room to fit all the booths or hundreds of attendees. With the cooperation of the town and our booth vendors\, we were able to reschedule to April - hence the new name.
\n
\nThis is a free event\, with activities paid for by local sponsors and local business vendor booth registrations.
\n\n \;
\n\nThere will be fire tables and s'\;mores\, music\, local food\, \;beer and wine vendors\, ice sculptures\, and more. Stroll the downtown\, pop into stores and restaurants\, and make memories.
\n\n \;
\n\nGet Seen by Your Local Customers
\n\n \;
\n\nSponsoring at AprilFest demonstrates your commitment to the local community. Some sponsorships include the opportunity to have your own booth to share information and speak directly to new and potential customers.
\n \;\n\nSponsors must register by April 6
\nto be included in press release.
\n\n
\nVendor Booths: \;
\n\n\n - Opportunity to have a vendor booth at the event and hand out branded items/giveaways
\n - Members - $150
\n - Non-Members - $200
\n - Non-profit - $75
\n - Registrations refundable \;until March 20 less a $25 processing charge. No refunds after that date.
\n
\n Food and beverage booths (completed permitting with the Town of Reading required) \;CURRENTLY AT CAPACITY\n\n\n - Food and non-alcoholic beverages - $50
\n - Beer &\; wine vendors - $125
\n - Registrations refundable \;until March 20 less a $25 processing charge. No refunds after that date.
\n
\n\nSignature Sponsor $2\,000: \;SOLD OUT
\n\n\n - Logo exclusive on printed promotional signage and social media promotions
\n - Custom ice sculpture of your logo (or other mutually agreed upon seasonal design) to be created and lit downtown on April 16th
\n - Opportunity to have a vendor booth at the event and hand out branded items/giveaways
\n - Banner to be hung prominently on the common on April 16th
\n - Logo prominent on event website and your business will be acknowledged in event media and press release
\n - Complementary booth at North Reading Town Day (September 2026) and the Reading Fall Beer Garden (October 2026). \;$300-$400 value
\n
\n\nCustom Ice Sculpture with your logo: $1\,750
\n\n\n - Custom ice sculpture of your logo (or other mutually agreed upon seasonal design) to be created and lit downtown on April 16th
\n - Opportunity to have a vendor booth at the event and hand out branded items/giveaways
\n - Banner to be hung prominently on the common on March 5th
\n - Inclusion on event website\, media and press release
\n
\n\nBeer Garden Wristband Sponsor: $1\,000: \;SOLD OUT
\n\n\n - Your name printed on the wristbands required for Beer Garden purchases
\n - Your banner hung by the beer garden at the event (space limited to five banners)\, and inclusion on Chamber 3 x 6 Sponsor banner
\n - Inclusion on event website\, media and press release
\n
\n\nBlizzard Sponsor: $1\,000 (Limit 2): \;SOLD OUT
\n\n\n - Opportunity to have a vendor booth at the event and hand out branded items/giveaways
\n - Your 3 \;x 4 banner will be hung on the common
\n - Inclusion on event website\, media and press release
\n - An additional visibility Yankee swap table &\; Yankee swap gifts (5 gifts-$200 value) provided by the Chamber on your behalf
\n
\n\nSnow \;Squall Yankee Swap Sponsor: $750 (Limit 2) \;SOLD OUT\;
\n\n\n - Opportunity to have a vendor booth at the event and hand out branded items/giveaways
\n - Inclusion on event website\, media and press release
\n - An additional visibility Yankee swap table &\; Yankee swap gifts (3 gifts-$125 value) provided by the Chamber on your behalf
\n
\n\n\n
Ice Sculpture Sponsor: $500
\n\n
\n - Signage on the common adjacent to Ice Sculpture
\n - Inclusion on event website\, media and press release
\n - $100 restaurant gift card from one of our Chamber members (not included for annual sponsors)
\n - Included for Annual Partnership Sponsors at the Platinum\, Diamond and Gold levels
\n
\n
\n
S'\;mores Sponsor: $350\n - Signage on the common adjacent to smores fixings
\n - Inclusion on event website\, media and press release
\n - Included for Annual Partnership Sponsors at the \;Silver level
\n
\n\nSnow Flurry: $150 Friend of Winterfest
\n\n\n - Custom sign on the common
\n
\n\n
\nRegister for all sponsorships online by clicking on the "\;Register"\;
\nbutton on the right or email Jamie Bradley at
\nJamie@rnrchamber.com or call 978-664-5060.
\n
\n \; \; \;This a rain or shine event. \; \; \;
\n\n
\n \;
\n\n\n
SPECIAL THANKS TO
\nOUR \;ANNUAL SPONSORS
\nWHO MAKE THESE EVENTS POSSIBLE
\n \;
\n\n
\n
\; \; \; \;Annual Platinum Sponsors \; \; \; \;
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\n \; \; \; \;Annual Diamond Sponsors \; \; \; \;\n
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\; \; \; \; \;Annual Gold Sponsors \; \; \; \;\n
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