If you are a new resident and wish to register to attend this welcome reception, please register hereand join us on March 20th from 5:30 - 7:00 PM.
If you are a Reading-based business and wish to participate by offering a gift or promotional item in the Welcome Tote, please read on for details.
The Welcome to Reading Tote Bag is a targeted advertising opportunity for businesses of all kinds. In 2017 over 600 families moved to Reading, and they are all looking for local businesses in their new community. These new residents are seeking services and retailers in their new town, from a new dry cleaner, barber, or landscaper to a painter and handyman to refresh their new home. Your welcome gift or promotional item and marketing materials will be featured in the Chamber's Welcome Tote, offered only to new residents at the welcome reception. This is a great, low-cost advertising opportunity offered exclusively to Chamber Members based in Reading.
What Do You Need to Do?
Be a current member of the Reading-North Reading Chamber of Commerce. If you are not a member and wish to participate you can join here.
Commit to providing 100 promotional items that represent your business. Please keep in mind that we are looking for a ''gift''. Flyers and brochures without an accompanying gift are discouraged. Items must be dropped off at the Reading Cooperative Bank, 180 Haven Street, Reading by March 6.
Pay $50 to participate in the program.
What Will the Chamber Do?
Provide a sturdy and attractive poly/canvas bag with the Reading-North Reading Chamber of Commerce on one side and sponsor logos on the other side.
Host the new residents at the reception and represent your business.
Give a gift. Everyone loves getting a present. Instead of just giving them a brochure or a coupon, give a gift. An item of value, a small product that you sell or a promotional product with your logo that represents what you do, will have a lasting effect.
Get personal. Write a note that welcomes them to the community and attach it to your bag insert.
Bring them into your business. If you have a physical location, have them come into your business to pick up the gift. For best results, give them one item in the bag and then have them visit your business for the second item.
Meet representatives from town government, schools, churches, youth groups and community organizations. Learn about services, programs, and events in Reading. Mingle with other new residents. The first 100 new residents to register will receive a welcome bag filled with information and swag from local businesses. One welcome bag per family. Attendee Registration deadline 3/13. Registration for new residents is online.
This event is co-hosted by the Reading Public Library, Town of Reading and the Reading-North Reading Chamber of Commerce.
Reading Public Library
64 Middlesex Avenue
Reading, MA 01867
Tuesday March 20th, stop by anytime between 5:30 - 7:00 PM
Participation in the Welcome Tote Bags: $50 fee. You must deliver 100 gifts to the Reading Coop Branch, 180 Haven Street by March 6th.
Welcome Tote Sponsors: A limit of 6 sponsors will be featured on the tote bags, which will be used at the New Resident Reception AND at the Chamber's Golf Tournament on Monday May 21st. Sponsorship is $500 and only 4 spots are left.